Description:
YAZ Media is seeking a talented and creative Copywriter who is fluent in both English and Arabic to join our dynamic team. This is a full-time, on-site role based in Dubai. As a Creative Copywriter, you will craft compelling and powerful copy that resonates with diverse audiences, maintaining a consistent brand tone across various platforms. Your storytelling abilities, research skills, and knack for creating short, snappy content will play a pivotal role in shaping the narratives for our clients.
Key Responsibilities
- Develop and deliver creative, engaging, and on-brand copy for various platforms, including social media, websites, marketing campaigns, and content calendars
- Create and maintain a strong brand voice and tone for our clients, ensuring consistency across all communications
- Craft compelling stories that connect with target audiences, driving engagement and brand loyalty
- Conduct thorough research to understand client industries, target audiences, and market trends
- Collaborate with the creative and marketing teams to align copy with visual content and strategic goals
- Adapt writing style to suit various formats, from short and impactful social media posts to detailed and persuasive web content
- Contribute to branding projects by developing taglines, slogans, and brand narratives that capture the essence of our clients
- Proofread and edit content to ensure clarity, consistency, and accuracy in both English and Arabic
- Stay updated on industry trends and emerging content strategies to keep copy fresh and relevant
Qualifications:
- Fluent in English and native in Arabic, with exceptional writing skills in both languages
- Proven experience as a creative copywriter in an agency setting or similar environment
- Strong storytelling abilities with the capacity to create emotionally resonant content
- Expertise in crafting short, snappy, and impactful copy that captures attention
- Ability to adapt writing style to different brand voices and tones
- Excellent research skills, with the ability to quickly understand various industries and target audiences
- Experience in developing copy for content calendars, branding projects, and marketing campaigns
- Attention to detail and a strong commitment to producing high-quality work
- Ability to manage multiple projects and meet tight deadlines in a fast-paced environment
- Relevant degree or certification in marketing, communications, journalism, or a related field