Description:
We are currently seeking a dynamic and creative Digital Marketing Specialist to join our team. The Digital Marketing Executive will be responsible for developing, implementing, and managing digital marketing campaigns that promote our company products and services. The ideal candidate will possess a deep understanding of various digital advertising platforms.
Responsibilities:
- Manage and update the company’s content across all social media and digital platforms.
- Stay updated with the latest digital marketing trends, technologies, and best practices to implement innovative strategies.
- Design and execute email marketing campaigns.
- Develop and implement comprehensive digital marketing strategies to increase brand awareness, engagement, and conversions.
- Develop and implement digital marketing strategies
Requirements:
Qualification
- A bachelor’s degree or diploma in marketing, business, communications, or a related field is often preferred.
- Digital Marketing Certification is a plus
Skills:
- Understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and content marketing.
- Ability to analyze data and metrics to assess the effectiveness of campaigns and make data-driven decisions
- Familiarity with tools like Google Analytics is crucial.
- Skills in creating and managing content for blogs, social media, and other digital platforms.
- Experience with social media platforms (Facebook, Twitter, LinkedIn, Instagram, etc.) and an understanding of how to engage audiences and manage brand presence.
- Basic understanding of HTML/CSS, and familiarity with CMS platforms like WordPress or Joomla, Laravel, etc.
- Knowledge of search engine optimization and search engine marketing strategies to improve online visibility and ranking.
- Ability to manage multiple campaigns and projects simultaneously, often using tools like Trello, Asana, or Monday.com.
- Strong written and verbal communication skills for crafting compelling messages and collaborating with team members and clients.
- Ability to think creatively and come up with innovative marketing strategies and solutions.
Experience: 1 year preferred