Digital Marketing Specialist

Description:

Caliber Consulting is a boutique management consulting firm specialized in the areas of Strategy and Business Transformation. In addition to consulting, its capability building arm the Caliber Academy is a recognized and renowned institute delivering cutting edge educational courses to business professionals worldwide.

What We Are Looking For

If you are a passionate and dynamic professional with an international degree and are looking to make an impact, then we could be a match!

The ideal candidate will have 360 degree understanding and expertise in digital marketing and will possess 2-6 years of experience.

In addition, we are looking for candidates that are innovative, self motivated and results driven with a bias for action.

Key Qualifications

• 2-6 years of experience in digital marketing
• Experience working with a digital agency or in-house is preferable
• Ability to manage digital marketing campaigns A-Z
• Innovative and a self starter, able to bring in new initiatives to contribute to the growth of the company.
• Advanced experience in email marketing through CRM systems (email sequencing, automations, integration etc.)
• Good understanding of paid advertising through social media channels and other platforms e.g. google ads
• Good understanding and ability to deliver on Business Development opportunities
• Strong analytical ability and understanding of analytical tools e.g. google analytics
• Ability to implement SEO and SEM
• Can set up retargeting campaigns to drive revenues
• Well versed in social media marketing with a strong focus on LinkedIn & B2B marketing
• Ability to develop engaging content for B2B audiences
• Can ensure website integration with digital marketing campaigns
• Presentable and can engage with clients and build relationships
• Capability in graphic design, videography, WordPress, would be ideal additions