Description:
Are you a strategic and results-driven marketing leader with a passion for B2B technology?
SoftwareOne is seeking a talented Global Marketing Leader to lead our Microsoft Alliance marketing strategy. In this key role, you will develop and execute joint partner marketing programs, drive our go-to-market campaigns, and enhance SoftwareOne's awareness and pipeline for Microsoft services.
Key Responsibilities:
- Lead strategic partner marketing plans for AI, Application Migration, Copilot, Security, and CSP
- Align local marketing activities with global Microsoft strategies
- Manage global and regional Microsoft marketing relationships and reporting
- Collaborate with Sales and Services to achieve marketing-attributed pipeline goals
- Harmonise Microsoft value propositions with SoftwareOne services
- Leverage Microsoft partner programs for campaigns, events, and digital marketing
- Create joint promotional materials and enhance SoftwareOne’s external profile
- Report on and optimize marketing campaign performance
- Mentor local Microsoft alliance marketers
What We Need To See From You
- 10-12 years in partner/channel ecosystem and B2B technology marketing, with a solid foundation in Microsoft services.
- Proven ability to lead, inspire, and motivate teams, fostering alignment and collaboration.
- Expertise in strategic planning, resource management, and driving measurable ROI.
- Exceptional communication and writing skills, with the ability to engage senior executives and stakeholders.
- Proficiency in CRM systems, marketing automation software, and analytics tools.