Description:
As a 360 Marketing Manager at Rebirth, you will play a crucial role in defining and executing our brand strategy, enhancing our market presence, and driving our brand identity in the dynamic fintech landscape. Your strategic insights and innovative approaches will be vital in shaping Rebirth's brand narrative and positioning us as a frontrunner in the industry.
Join Rebirth and contribute to the growth of a brand that's set to redefine the fintech space, leveraging innovation and strategic insight to make a lasting impact.
Key Responsibilities:
- Lead the execution and optimization of Rebirth's brand strategy, ensuring consistency and impact across all marketing channels.
- Develop and implement initiatives to elevate Rebirth's brand, including content partnerships, influencer collaborations, and brand activations.
- Coordinate with internal teams to integrate brand strategy with broader marketing and company objectives.
- Oversee brand marketing analytics, utilizing data to inform strategic decisions and enhance brand performance.
- Manage the brand marketing budget, optimizing resource allocation for maximum effectiveness.
Ideal Candidate:
- 5+ years in marketing and digital marketing with a focus on brand building and strategic marketing.
- Exceptional storytelling and communication skills, with expertise in crafting compelling brand narratives.
- Strong understanding of digital marketing and its application in both global and local contexts.
- Insightful consumer trend analysis and ability to translate insights into actionable strategies.
- Knowledge of the fintech or crypto market is a plus, with a drive to innovate in a fast-paced industry.
- Commitment to personal development and a proactive approach to team growth and talent attraction.