Description:
The Manager will serve as an integral member of the Team and will have day to day responsibility for the client’s activities. This position is primarily digital, but does not exclude offline assignments, and will work in a collaborative effort to deliver the best-in-class work by managing the planning and monitoring the different campaigns and projects. The Manager will have a strong grasp of the current marketing tools, to ensure project objectives are achievable and meet high quality standards.
Your key responsibilities:
External/Client:
- Working with support from the Director, this person will be responsible and accountable for the client digital business.
- Ensure delivery of the client digital roadmap, working closely with the team to develop and understand marketing requirements.
- Strong understanding of the key issues facing the client business and leading the sharing/interpretation of these.
- Ensure a strong partnership with client, as well as the DAN network brands including iProspect, Amplifi and AMNET.
- Working with the Director, you will raise the level of digital expertise of clients.
- Apply analytics and insight to the digital data for local markets to improve the performance.
- Ensure work delivered to client is of highest standard; review all key documents and presentations prior to distribution and get support from the various team members.
Internal:
- Support Director whenever required, keeping them up to date on client status and matters of strategic importance.
- Actively manage the Planners, Executives and extended teams by providing guidance.
- Escalate any serious issues to the Director.
- Support new business pitches from time to time.
- Provide specialist digital advice where appropriate, and seek advice from specialist teams when required.
- Share digital/media knowledge across the team with other disciplines whenever appropriate.
Qualifications
Qualifications and Experience:
- 4-5 years of digital advertising experience is required (preferably from a digital agency background). Basic offline knowledge is a plus.
- A proven track record of managing large digital marketing projects for a range of clients.
- Solid understanding of digital advertising product and tools from the main digital players (e.g., Google, Meta, TikTok...).
- Working knowledge of the holistic digital landscape: video, display, social, programmatic, and marketing analytics.