Social Media Executive

Description:

Responsibilities:

• Efficiently leverage current social media trends to showcase company initiatives.
• Oversee the distribution of top-notch content across diverse online platforms.
• Create and execute comprehensive social media strategies to enhance outreach.
• Track SEO and user engagement, adjusting strategies in response to Google algorithm updates.
• Evaluate campaign metrics to fine-tune performance.
• Craft persuasive content that communicates brands' unique value propositions.
• Collaborate within a team to introduce pioneering social media campaigns.
• Stay updated on trends for a vibrant and captivating online presence.
• Engage actively with the audience to foster a robust online community.
• Identify the most effective social media channels for engaging customers.
• Conduct regular competitor analysis and offer guidance on branding, positioning, and other marketing aspects.

Required Skills:

• Mastery in evaluating KPIs to gauge the effectiveness of social media campaigns.
• Comprehensive comprehension of Google Ads and other Google offerings.
• Familiarity with referral, organic, and social traffic metrics, encompassing SEO expertise and SMO. (compulsory)
• A collaborative approach conducive to successful campaign creation. Proven history in content creation, copywriting, and managing social media.
• Effective presentation abilities to communicate ideas convincingly.
• Understanding market trends and customer requirements for customer-focused campaigns.
• Thorough understanding of social media platforms and their optimal practices.
• Combining creativity with strategic thinking to achieve measurable outcomes.
• Outstanding communication skills facilitating seamless team collaboration.