Social Media Marketing Specialist

Description:

NATURE'S CART is a leading online e-commerce platform specializing in fresh fruits and vegetables. We are dedicated to delivering fresh produce right to our customer's doorstep. As we expand our digital presence, we are looking for a dynamic Social Media Marketing Expert with a creative flair for design and a proven track record in digital marketing, particularly within the online grocery sector in the UAE.

· Develop, implement, and manage our social media strategy to enhance our brand presence

and capture our target market.

· Design and create engaging content, including banners, logos, and user experience designs for our website and mobile app using design tools like FIGMA.

· Run and optimize online campaigns across various platforms (e.g., Facebook, Instagram, Twitter, Google Ads) to generate leads and drive sales, both organically and through paid channels.

· Analyze performance metrics and tweak strategies accordingly to maximize effectiveness.

· Engage with our online community to foster brand loyalty and gather feedback to enhance user experience.

· Stay up-to-date with the latest trends in social media and digital marketing to ensure Nature Cart remains at the forefront of the online grocery industry.

· Collaborate closely with the business, technical and marketing teams to ensure cohesive branding and marketing efforts.

Qualifications:

· Bachelor's degree in marketing, Communications, Design, or a related field.

· Minimum of 2 years of experience in digital marketing, preferably within the online grocery sector in the UAE.

· Proficiency in design tools such as FIGMA, and a strong portfolio showcasing your design skills.

· Proven experience in running successful online marketing campaigns and generating leads through both organic and paid channels.

· Excellent understanding of social media platforms, search engine optimization (SEO), and content marketing.

· Creativity, with an eye for design and detail, capable of delivering marketing collaterals that stand out.

· Strong analytical skills, comfortable with interpreting data and making data-driven decisions.