Social Media Specialist

 

Description:

At Social Nomads, we’re not here to play it safe. We’re a disruptive marketing agency that cuts through the noise with strategies and content that demand attention. For us, social media isn’t just about likes - it’s about building movements, driving impact and making brands impossible to ignore.

 

If you thrive on pushing boundaries, creating content that turns heads and delivering strategies that actually work, you’ve just found your new base.

 

What You'll Be Doing

Content Alchemist

  • Develop, schedule, and publish engaging, on-brand content across Instagram, Facebook, LinkedIn, TikTok, YouTube and other relevant platforms.
  • Collaborate with graphic designers, video editors, and content creators to produce visually compelling assets that resonate with target audiences.
  • Maintain a consistent posting schedule while ensuring quality, creativity and relevance in all content.
  • Optimize content formats for each platform to maximize impact and reach.

 

Strategic Navigator

  • Work closely with clients to create tailored social media strategies that align with their business goals and brand identity.
  • Plan and execute campaigns that include organic, paid, and influencer-driven tactics for maximum results.
  • Continuously analyze social platform updates, algorithm changes and industry innovations to ensure strategies remain cutting-edge.
  • Monitor competitors and industry leaders to identify new opportunities and refine client strategies.

 

Community Builder

  • Engage authentically with followers by responding to comments, direct messages, and mentions in a timely manner.
  • Moderate online discussions, ensuring brand tone and guidelines are upheld.
  • Proactively foster a sense of connection and loyalty among audiences by initiating conversations and addressing concerns effectively.
  • Identify and leverage user-generated content to strengthen client communities.

 

Performance Detective

  • Track, measure, and report on key performance indicators (KPIs) such as engagement rates, follower growth, and campaign ROI.
  • Use analytics tools like Meta Business Suite, TikTok Analytics and Google Analytics to uncover trends and opportunities.
  • Conduct A/B testing on content types, posting times, and ad campaigns to optimize performance.
  • Provide detailed performance reports with actionable recommendations for improvement.

 

Brand Storyteller

  • Partner with clients to understand their unique voice, values, and audience preferences.
  • Develop and present creative concepts that align with their vision and objectives.
  • Translate brand stories into captivating social media narratives that drive engagement and brand awareness.
  • Ensure all communication is cohesive and consistent across platforms.

 

Trend Whisperer

  • Monitor and interpret emerging social media trends, cultural moments, and platform innovations.
  • Develop creative, trend-driven ideas that position clients as leaders in their industries.
  • Test and implement new tools, features, and formats to keep client content fresh and impactful.
  • Predict and act on shifts in audience behavior to stay one step ahead.

 

What We’re Looking For

We’re looking for someone who’s as bold as our strategies and as sharp as the insights we deliver. Here’s what it takes to be part of Social Nomads:

  • A minimum of 2-3 years’ experience in social media management or content creation.
  • A portfolio that showcases creative thinking and social media wins.
  • Expertise in Instagram, TikTok, Facebook, LinkedIn and the tools that power them (Meta Business Suite, SproutSocial, HubSpot, analytics tools, Canva and others if applicable).
  • Strong writing skills for captions, post copy, and community engagement.
  • A natural instinct for storytelling and audience connection.
  • The ability to juggle multiple clients, meet deadlines, and stay cool under pressure.
  • Bonus: Knowledgeable in Arabic language is a plus.

Organization Social Nomads
Industry Digital Marketing / SEO / SMM Jobs
Occupational Category Social Media Specialist
Job Location Dubai,UAE
Shift Type Morning
Job Type Full Time
Gender No Preference
Career Level Intermediate
Experience 2 Years
Posted at 2025-01-10 6:23 pm
Expires on 2025-04-10